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Subtle Apple Invasion?

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B&B Engineer Bill came in the office last week, his laptop bag slung over his shoulder. As he unholstered his machine you could feel the disturbance in the Microsoft aura when a large apple illuminated the lid of his shiny new laptop.  What distress led to this invasion of a traditional Microsoft stomping grounds?  

Turns out it was Vista.

Now, I'm pecking this out now at home on a Vista machine and it's just fine. But it just doesn't play well with all of the dev tools and biz software back at the office. Maybe that's not Vista's fault.  But when Mr. Bill tried to order his new laptop with XP, they told him no. Told him he had no choice but to take Vista, or to pay a substantial fee to "downgrade" to XP.

Mr. Bill decided he did have a choice.

The moral? Customers always have a choice. You have a choice on where to buy your connectivity products, and your customers have a choice too. In today's climate, let's be sure we're all making smart choices from one end of the spectrum to the other. You must make smart choices in picking your suppliers, and they must make smart choices in choosing their suppliers. Today's economy is punishing bad choices like never before. Those that have made enough bad choices are simply going away.

For today I still have my Blackberry and my Dell...but it makes me wonder how long it will be before I make another choice.

-Mike

 

 

Comments

With our economy the way it is right now, there's some "big boy" companies that should've learned this lesson years ago, and now they're on the brink. Listen to your customers, give them what they need, don't think you've got all the answers just because you're making money. B&B's a great positive example in this regard, so thanks!
Posted @ Thursday, May 21, 2009 10:22 AM by techriter
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